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PVH Names Stefan Larsson Next CEO, Patagonia Announces New Chief Executive
Oct 1, 2020
This week, it was announced that Larsson will take the helm from Manny Chirico in February, while Patagonia named Rose Marcario’s successor.
LONDON, United Kingdom — BoF compiles the most important professional moves of the week.
PVH names new CEO.
Stefan Larsson has been appointed chief executive of American clothing company PVH, effective February 2021. Larsson was previously chief executive of Ralph Lauren between 2015 and 2017 before joining PVH as president last June. Larsson will be responsible for leading PVH during a critical time for the retail sector, replacing Chief Executive Manny Chirico, who has run the company since 2006. Chirico will remain on as board chairman.
Patagonia announces new chief executive.
Ryan Gellert will be replacing Rose Marcario as CEO of Patagonia Works, following the latter’s exit in June. Gellert was previously general manager of Patagonia's business in Europe, the Middle East and Africa. Patagonia also announced Jenna Johnson’s appointment as CEO of Patagonia, Inc., which oversees Patagonia's apparel and equipment business, and Lisa Williams as the company’s new head of innovation, design and merchandising.
Reebok appoints global creative director.
Pyer Moss Founder and Designer Kerby Jean-Raymond has been named global creative director of Reebok, expanding his four-year relationship with the sportswear brand. Jean-Raymond will report to Reebok President Matt O’Toole, and will be responsible for all apparel and footwear design at the company. The first products under his design direction are expected to come to market in 2022.
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