The strategy adopted is that the multi-award winning business man cum Christian leader, Apostle Cephas Quarshie would be closely monitored and the slightest challenge any of his businesses encounters would be become a subject of media exaggeration with the aim to embarrass him and cause public disaffection for his investments.

Every and any mistake on the part of any of his workers from senior staff at the management level to the cleaner would be linked to him directly and publicized very heavily in the media.

He is an award-winning businessman recognized by the Ghana Business Awards.

With over 600 persons directly employed by his companies, thousands are indirectly employed with  Cereno Homes is set to redefine the Housing System in Ghana with a comprehensive construction of units to suit all sectors as one of his entities.

Cereno Homes currently boasts of various facilities in Keta  in the Volta Region

Ring Road  within Acraa central in the Greater Accra Region and

Capital Hill within the Greater Accra that best suit income holders of various backgrounds.