Back
The Story Behind Nigeria’s 2024 Olympic Team Outfits
Aug 3, 2024
By Njideka Agbo What better way to show Nigeria’s originality and authenticity than to use Nigerian products? On 26 July, over 29 million people tuned in to watch the 2024 Olympics opening night. Beyond the iconic yet controversial ceremony served by the host country, which kept audiences worldwide glued to their TV sets and social…
By Njideka Agbo
What better way to show Nigeria’s originality and authenticity than to use Nigerian products? On 26 July, over 29 million people tuned in to watch the 2024 Olympics opening night.
Beyond the iconic yet controversial ceremony served by the host country, which kept audiences worldwide glued to their TV sets and social media, the outfits worn by the different national contingents were the other major highlights that garnered attention. Even to the untrained fashion eye, there was a consensus that the details of the fabrics and designs should tell a story.
As the teams paraded, all eyes were on Nigeria, led by Olympic gold medalist Tobi Amusan, adorned in aso oke. True to form, Nigeria did not disappoint in the fashion department. Known for their eccentric sense of style and cultural pride, the Green, White, and Green colours were worn with pride.
Rated fourth by PEOPLE Magazine at the last Olympics in Tokyo, the story behind Nigeria’s outfits is filled with fascinating surprises with 100% of its work done in the country, including Afrikstabel’s innovative use of Nigerian cotton.
15Shares
0Comments
8Favorites
4Likes
No content at this moment.