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I’m a Sneaker Snob, But These Under-$100 Pairs Are Better Than Designer
Feb 28, 2025
I am the first person to advocate for a designer purchase. As a shopping writer, I’ve become a professional girl mathematician, often rationalizing splurges by calculating cost per wear. However, sometimes a style really isn’t worth that $1,000+ price tag — especially if we’re talking about sneakers. There’s no reason to drop your entire paycheck on luxury kicks when Adidas, New Balance, Converse and more bestselling brands have even better options for well under $100.
Whether you’re searching for gym-appropriate sneakers or scouring the web for a trendy platform pick, Amazon, Nordstrom and Walmart have luxe-looking designs that fit every fashion checklist. Check out my favorite under-$100 sneakers, ahead!

15 Under-$100 Sneaker Styles

1. Spring-Ready: If you don’t want to spend Adidas prices, these Amazon platforms are a worthy alternative. They look so much like the brand’s Bold Gazelles but cost just $40.
2. Most Affordable: Project Cloud’s stylish sneakers are made from a luxe, water-resistant leather material and have a memory foam footbed. Plus, they come in seven colorways.
3. Dual Function: Whether you’re running a 5k or running to the grocery store, these 50%-off New Balance sneakers are the perfect pick. They offer lightweight, cushioned comfort with an aerodynamic shape that makes movement easier.
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