Forget going into debt to buy a killer 4K TV. TCL has unveiled what looks to be another winner. You’ll need that debt for things like eggs, gas, and so on, anyway…

Right off the bat, I’ll say I haven’t tested this yet. It just came out yesterday, and as much as I’d like to overnight a TV and stay up all night watching it, that’d make for a shitty review. We’ll give this a proper test down the road.

What gets me excited about the QM7K is that over the past seven years, I’ve considered TCL’s mid-range tier of 4K smart TVs to be the best value TVs, period. Their displays look far better than a sub-$1,000 TV should.

Whereas the cheapest TCLs lack features such as Dolby Vision and Dolby Atmos, and the most expensive TCLs rub shoulders with Sony and Samsung above the one-grand mark, the mid-range distinguishes itself year after year. The QM7K is the latest entry in that range.

I’ve yet to get my paws on the QM7K, so I can’t say definitively how well (or not well) it works or how nicely the display looks until I do, but given TCL’s track record of late, I’d be awfully surprised if they blew it and launched a clunker.

The QM7K promises greater brightness over the QM7, its direct predecessor, and introduces the Halo Control System for more precise lighting control.