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BSNL's Rs 397 recharge plan shocks private telecom giants: 150 Days validity with free data, calls and more
Apr 13, 2025
BSNL’s aggressive pricing and long-validity plans are helping it win back users. As private companies push prices higher, BSNL is emerging as a value-for-money alternative, especially in rural and semi-urban areas.
With private telecom operators hiking the prices of their recharge plans, millions of mobile users across India are feeling the pinch. But while companies like Jio, Airtel, and Vi are making users pay more for basic services, state-run telecom operator BSNL (Bharat Sanchar Nigam Limited) is winning hearts with its ultra-affordable long-validity plans. The latest addition to its lineup — a 150-day validity plan for just 397 — has sent shockwaves through the private telecom sector.
BSNL grabs attention with long-validity plans
Unlike its competitors, BSNL continues to offer recharge plans at old and affordable rates. The government-owned telco has been gaining ground by launching long-validity, budget-friendly packs that are ideal for users who want to keep their numbers active without monthly recharges. The latest Rs 397 plan offers not just long validity but also free calling, daily data, and SMS benefits.
BSNL Rs 397 plan: Full benefits breakdown
The Rs 397 recharge plan by BSNL is designed for users seeking affordable long-term connectivity. Here's what it includes:
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