Primark shoppers "obsessed" with the retailer's new beach bag are running to stores for the "stunning" accessory. The £18 Paula Echevarría Crochet Bucket Bag is a hit with fashion fans online. It's available in two stylish and versatile shades: white or black.

Described as "a crochet-style bucket bag with braided carry handles and scallop trims", fans love the eye-catching design. The crochet style has received much praise on social media, with shoppers suggesting it could be the perfect beach bag for summer.

A fashion blogger known as @ aaliya_pandor on TikTok praised the bag in a popular post. In her video, she wrote: "GIRLS you need to RUN to PRIMARK for this £18 beach bag." In her caption, she added: "N ew in Primark £18 beach bag- obsessed with how this looks, it's also available in white!"

The video received thousands of views, and commenters loved what they saw. One impressed viewer said: "Absolutely stunning! Looks nice and spacious. I am defo running to Primark."

Another commenter wrote: "She is the moment." Someone added: "Going to check my local Primark, this is perfect for holibobs," prompting the blogger to recommend the white version, which could make another ideal holiday pick.