Apoorva Mukhija Reacts to ₹41 Cr Empire Claims

Apoorva Mukhija aka The Rebel Kid recently hit the headlines after reports about her alleged earnings surfaced on the Internet. Business Today reported that she makes Rs 2.5 lakh every day, and her built a ‘Rs 41 crore empire’. Amid this, a post by a IIT alumnus went viral. The user, who goes by the handle @digitalsangghi on X (formerly Twitter), shared a note highlighting the value society places on content creation compared to academic achievements. The post sparked a debate about meritocracy, and the shifting definition of success. Now, Apoorva Mukhija has finally broken her silence about the viral claim. She set the record straight, clarifying that the reported figures are incorrect.

Apoorva Mukhija took to her Instagram stories to share a post which mentioned her alleged earning. The post mentions, “According to Business Today, Apoorva Mukhija makes Rs 2.5 lakh every sigle day, and with her savage online alter ego “Kaleshi Aurat", she’s built a Rs 41 crore empire, charging up to 6 lakh for a reel ad 2 lakh for a 30-secod story." Reacting to this report, Apoorva simply wrote, “galat hai bhai?????" Check it out below!