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Billy Porter Launches Bold and Inclusive Beauty Brand Black Mona Lisa
Jul 18, 2025
Billy Porter is making his mark in the beauty world!
The Tony, Emmy, and Grammy Award-winning performer has just launched Black Mona Lisa, a gender-expansive makeup and skincare brand that aims to redefine beauty standards and celebrate radical self-expression. The brand, named after his 2023 album, is described as a love letter to individuality and unapologetic style.
The line includes everything from high-performance color cosmetics to skincare including a crease-proof Liquid Shimmer eyeshadow, bold lipsticks in matte and cream finishes, and an active eye cream designed to hydrate and reduce puffiness. Prices range from $9.99 to $66.99, making the collection both luxurious and accessible.
“As a Black man, I’m going to be having shades for all Black people and all different people,” he told WWD. “I want to create the magical colors that are opaque enough to show up on darker skin. I know that’s going to be a focus for me as we expand and move forward.”
Billy also emphasized that Black Mona Lisa is for everyone, no matter their skin tone, gender identity, age, or style. He also hopes the line encourages younger generations to experiment with makeup in a way that feels safe and freeing.
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